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Audi Sport

Formula E – TVC Spain

DDB Barcelona gave us the challenging task of creating from scratch a 15″ tvc Formula-E commercial for Spanish television.
The electric engine is the core of the film: from the ignition to final lap
energy builds up and spreads to the whole race.
Everything seasoned with red trails…
Produced with the folks at Hellosavants. Music from the sparkling Phonat

Hope you’ll enjoy the vision!

credits

Client
Audi Sport

Directed by
Hellosavants

Company
DDB Barcelona

Creative Direction
Giulio Mencaroni, Andrea Staiano

Storyboard
Giulio Mencaroni, Andrea Staiano, Marco Galmacci 

2D Animation
Andrea Staiano, Francesco Castellani, Giulio Mencaroni

 

Illustration and Concept
Giulio Mencaroni, Andrea Staiano

3d Modelling and Animation
Andrea Staiano, Matt King,
Giulio Mencaroni, Marco Galmacci, David Benedetti, Francesco Castellani

Compositing
Marco Galmacci

Music
Phonat